Nine medals and a refreshing new world release
Nine medals and a refreshing new world release
McLaren Vale Beer Company today releases VALE/LGR – a new world craft lager – on tap at selected venues. Balanced and approachable, with a distinct blue design, VALE/LGR is another welcome addition to the beer company’s versatile core offering.
On the back of VALE/DRK’s Trophy and Gold medal win for best draught lager at last Friday’s prestigious Royal Perth Beer Show, the credentials couldn’t be more timely for the release of their new summer staple.
‘VALE/LGR is our interpretation of how a new world craft lager should be: approachable, sessionable, balanced and flavoursome. What we have tried hard to achieve is an old-world backbone with a traditional European lager body, but with the artful addition of new world hops’, said MVBeer head brewer Jeff Wright.
‘Our aim was to create a lager that both the non-craft and the craft drinker would be able to enjoy. We think that Australia is in need of a great craft lager that is harmonious with old world drinkers but that will also engage craft drinkers who are looking for something lighter with flavour’, continues Jeff.
Filtered for smooth and refreshing crispness with medium carbonation, the 100 per cent malted grain profile is a combination of Pilsner, Carapils and Light Munich, whilst the hop bill includes the noble German hop Tettnang, Australia’s Helga, and Pacifica & Waimea from New Zealand. The sweet malt characters are balanced by the earthy spice, fresh citrus kick and floral aroma derived from the hops.
As well as demonstrating ability to make great craft lager through their VALE/DRK triumph, MVBeer also won gold, silver and bronze medals for their ales - VALE/ALE and VALE/IPA, as well as further recognition for their sleek design and packaging.
‘We hold the Perth Beer awards in very high esteem, and to walk away with nine Medals and a trophy was beyond any of our expectations’, said General Manager Brand and Operations, Josh Stuart.
‘We’ve really found our stride in the last 12 months with the release of VALE/IPA and our VALE/EXP range and now a very sessionable staple in VALE/LGR. We like to think that we’ve got something for everyone and that we’re bringing people into the world of craft beer at both ends of the spectrum. At this stage we think we’ve found our four core beers and we’ve got all seasons covered!’, continues Mr Stuart.
VALE/LGR / NEW WORLD LAGER / 4.5% ABV / 25 IBU.