O’Brien Beer launches equity crowdfund

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Rebellion Brewing Pty Ltd, owner of Australia’s most awarded gluten-free beer brand, O’Brien Beer, coming off an unprecedented six Gold medals at the Australian International Beer Awards (AIBAs), is now inviting members of the public to own a piece of their highly successful brewery.

For the minimum cost of a few slabs of beer, investors will have a chance to join with the brewer, who is looking to raise up to $1.5 million through an equity crowdfunding offer with Birchal.

Founded 15 years ago by master brewer John O’Brien, O’Brien beer has experienced a sustained sales track record over several years as consumers seek out “better for you” beer options, without the ill-effects of mass-produced wheat and barley.

Rebellion Brewing’s dedicated and purpose-built brewery at Ballarat is now supplying gluten-free beer to over 2,300 venues across Australia.

Joe Procter, Director and co-owner of the Rebellion Group says “The next stage of Rebellion Brewing will be very exciting as we are seeking investment to further growth through key sales appointments, increased distribution, on-line marketing and development of new products.

“Gluten-free food and beverage is on trend and taking off everywhere – in supermarkets, cafes and pubs as people look for healthier options. So, it is no surprise that gluten-free is becoming an emerging part of the Australian beer landscape”.

“We believe we have a winning formula and now is the time to start pushing the accelerator. And the exciting piece is that this is an opportunity for everyday beer lovers to own a piece of a brewery success story and reap the benefits of any future success.”

As well as being a unique player in the beer world, Rebellion Brewing is a true regional Australian success story. Based in Ballarat, Rebellion Brewing uses only 100% Australian grown grain and works directly with local farmers.

Rebellion is a proud independent brewer and while the Australian craft beer landscape continues to explode with new brewers and large brewers in acquisition-mode, O’Brien beer is carving a unique and distinct position with health-conscious consumers.

The equity crowdfunding expression of interest is now live with Birchal.

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