Heaps Normal collaborates with Mazda Australia

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To raise a cold one to our tradies and showcase the outstanding towing capabilities of the brand-new Mazda BT-50 SP, Mazda Australia has unveiled The Mazda BT-50 Pub That Trade Made.

Travelling along the east coast from Melbourne to Brisbane via the Central Coast from 14-28 July 2022, The Pub That Trade Made will exclusively serve Australia’s award-winning, non-alcoholic Heaps Normal Quiet XPA and is made possible by the Mazda BT-50’s impressive towing capacity.

Built by a team of tradies at a top-secret warehouse location in Melbourne, Mazda enlisted the expertise of carpenters, sparkies, painters, plumbers and builders to bring The Mazda BT-50 Pub That Trade Made to life. Measuring more than six metres long and weighing in at 2.5 tonnes, the centrepiece is a custom built bar where locals and tourists can enjoy one off the wood after a hard day’s graft.

Mazda Australia Marketing Director Alastair Doak says: “We’re so excited to bring The Pub That Trade Made to life and salute our tradies who keep Australia moving, day in and day out. Celebrated for its mix of on-road refinement, off-road capability, and class-leading safety credentials, Mazda’s Brand-New BT-50 ute was built for jobs like this one.”

Heaps Normal co-founder Andy Miller says: “At Heaps Normal, we’re all about helping people create their own normal and in doing so, changing the conversation around drinking in Australia. There’s nothing better than a cold one at the pub at knock-off. So what a great way to turn that tradition on its head with a pub on wheels paired with our Heaps Normal Quiet XPA — real beer without the downsides.”

The Mazda BT-50 Pub That Trade Made and its 1,800 kilometre journey along the east coast of Australia is made possible by Mazda’s premium utility vehicle which boasts the very best on-road refinement, off-road capability and class-leading safety credentials. Powered by a 3.0-litre turbocharged diesel four-cylinder engine, the Mazda BT-50 SP gets the job done, every time.

Location details

Melbourne, VIC
Queensbridge Square, 3 Queens Bridge St, Southbank VIC
Thursday 14th July

Central Coast, NSW
Terrigal Foreshore Memorial Reserve, The Esplanade, Terrigal NSW
Saturday 23rd July

Brisbane, QLD
King George Square, 87C Roma Street, Brisbane QLD
Thursday 28th July

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